Research & Reports
Data-driven insights and analysis shaping India’s political discourse

AI is quietly powering a ₹5,000–6,000 Cr market for data‑driven campaigning in India. From predictive booth‑level models and micro‑targeted content to multilingual deepfake avatars and real‑time sentiment dashboards. 1. From intuition to intelligence: why AI now dominates Indian campaign strategy India’s 2024 general election and subsequent state contests marked a structural break. AI moved from Read full report
Recent Reports
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Bihar Elections: A Comprehensive Historical Analysis, Current Dynamics, and Predictions for 2025
Bihar, one of India’s most populous states with over 120 million residents, has long been a crucible of Indian politics. Its elections reflect the intricate interplay of caste, regionalism, development aspirations, and national alliances. The…
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Public Data Governance in Smart Cities | ICPR Insights
Everywhere we look, cities are branding themselves as “smart.” New metro lines come with digital displays, traffic is managed through sensors, and government apps promise seamless service delivery. In India, the Smart Cities Mission has…
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AI in Electoral Management: Can Algorithms Strengthen Democracy Without Weakening Trust?
Elections are one of the few moments when citizens across social classes, languages, and ideologies come together for a common act: voting. The ballot box is supposed to symbolize equality—every individual has one vote, and…
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“Democracy Strengthened Through Intelligence”

Sapan Gupta
Founder & Director
Indian Council for Politics and Research
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