
AI is quietly powering a ₹5,000–6,000 Cr market for data‑driven campaigning in India. From predictive booth‑level models and micro‑targeted content to multilingual deepfake avatars and real‑time sentiment dashboards. 1. From intuition to intelligence: why AI now dominates Indian campaign strategy India’s 2024 general election and subsequent state contests marked a structural break. AI moved from…

India is undergoing a remarkable digital transformation, positioning itself as a global leader in digital governance and artificial intelligence. Through a strategic policy framework and substantial investments in digital public infrastructure (DPI).

As the mercury dips in Patna and the campaign trails light up across Bihar’s 243 assembly constituencies, the state stands on the cusp of its most pivotal electoral showdown in a decade. With polling dates set for November 6 (Phase I: 121 seats) and November 11 (Phase II: 122 seats), and results slated for November…